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Puma enhanced their ‘Customer Experience’ with the help of CloudCherry.
A unique dialogue based forum for Experts and Leaders to discuss share and reveal the future of Customer Experience
The ‘Dialogues On Delight‘ event was a unique gathering that brought together industry experts and leaders from various large enterprise organizations, partner companies and from the investment community.
The format was also yet another talking point amongst the audience. Unlike other events, this lived up to its name of being about ‘Dialogues’, with participative conversations being the primary goal, which was achieved with great interaction between the audience and the speakers.
The evening opened with a great introduction to the Net Promoter Score® by Dunigan O’Keeffe, Partner of Bain & Co. This was followed by Mithun Sacheti, CEO and founder of Caratlane who spoke about the omni-channel success of his brand, Nirmal Lobo, head of retail for Titan Company who introduced the audience to their vision of an ‘Aaha’ customer experience and finally TC Meenakshisundaram of IDG Ventures India who spoke about what several of their portfolio brands are doing today in the space of Customer Experience.
Over cocktails, the evening also hosted a highly insightful panel discussion with Aneesh Reddy, CEO and Co-founder of Capillary Technologies, Karthi Marshan, Head of Marketing for Kotak Mahindra, Kuruvilla Markose, Chief Digital Officer of Titan Company, Pankaj Mridul, director of Brand Experience for Blackberrys, Ankush Karwal, Head of Customer Experience for OYO rooms and Dr.Ashvin Agarwal of Dr.Agarwals Eye hospitals.
The panel touched upon what customers are looking for today, how brands are keeping up with their evolving needs, and an agreement that today, A great product can’t be sold without a great experience for the customer.
“We put this event together to bring leaders from the industry, and many brands that we work with to really see what their peers are talking about and bring everyone on the same page – that customer experience is one of the biggest drivers of success today. It’s always good to hear what others are doing, and this forum is exactly for that purpose” said Vinod Muthukrishnan, Co-founder and CEO of CloudCherry.
“A unique format, an informal and conversational setting and a great audience, at a forum of networking and learning was what we wanted to achieve, and we were able to do so quite successfully. We look to make CloudCherry’s Dialogues On Delight a regular affair and expand to other cities as well in the coming year.” said Prem K Viswanath, Chief Brand Officer of CloudCherry.
Founded in 2014, CloudCherry is a real time, Omni-channel Customer Sentiment Mapping SaaS product that helps brands track, measure and improve Customer Delight in Real-Time.CloudCherry offers a customizable, easy-to-use SaaS product, with which brands can measure key metrics like the globally recognized Net Promoter Score, CloudCherry’s unique Customer Delight Score, and provides Real-Time analytics for Marketing, Sales, Training and Operations departments.
“Net Promoter, NPS, and the NPS-related emoticons are registered service marks, and Net Promoter Score and Net Promoter System are service marks, of Bain & Company, Inc., Satmetrix Systems, Inc. and Fred Reichheld “